"School_info" Viber-community

In October 2020, with the support of Viber, the Institute launched School_info educational community with accessible and clear guidelines about education in the period of the pandemic. With the beginning of the school season, the Institute’s team noticed a lot of information rapidly changing in educational field, thus, causing confusion. Therefore, the decision was made to create a community for parents where they could receive trustworthy information directly in the Viber messenger about the operation of Ukrainian schools in the period of pandemic.

> 780,000 subscribers

joined the community on first day on the project “School_info”

The main goal of the project is to create a trustworthy source of information for parents, teachers and students in the educational field during COVID-19.

According to representatives of the Institute, in times of coronavirus, people are in even greater need of verified information. To meet this demand, the School Info community was created.

Channel Content

A separate visual color is used for each section in the “School_info” community. Blue for educational news, orange for teachers recommendations, green – recommendations for parents, red – stopfake.

The Institute of Cognitive Modeling, supported by Viber, has also developed a School Chat thematic sticker pack, which helps to facilitate communication in school chats.

School Chat thematic sticker pack presents the most common phrases from school life, including “What is our homework?”, “You are not listening to me at all!”, “May I go out?”, “Who knows the schedule?”. Furthermore, stickers might help students, teachers and parents apologize for being late and subtly inform about money collection.

You can download the stickers at this link.

Social media of the project